In May 2018, The sales intelligence firm Apollo sent a notice to its customers disclosing a data breach that was taken place over the summer and when that was discovered, they confirmed taken immediate necessary steps so this unauthorized access to their system won’t happen anytime in the future. Apollo is a data aggregation and …
Devenia Ltd. is a British company assisting and advising small and large businesses, politicians and governments around the globe regarding marketing and internet positioning with the use of the tools at our disposal developed in-house and from other companies. Our registered office is in London, but we run the company without any physical offices. We all …
Google forced all http websites to switch to https in order to secure sites and users. But what is https? https (Hypertext Transfer Protocol Secure) is an internet communication protocol that protects the integrity and confidentiality of data between the user’s computer and the site. Users expect a secure and private online experience when using a …
Everybody should Google their names every now and then. You don’t necessarily have to own a business to do so, even if you are just a regular internet user, you really need to Google your name and see what result is going to pop up on the search results. If you think that your own …
This article is not about claiming that I’m the one and only SEO expert out there and others aren’t. I consider my experience is very moderate in SEO field. This article was mainly written and published to share with whoever is interested to learn that: First, no one owns the absolute facts about SEO. Second, …
From my own experience, I can tell you for definite that the one and only tool that really works with accuracy, is the manual checking. Of course, the rank checking tools whether the free or the paid ones are easier and faster to use, but they are not really accurate especially if you’re in charge of …
We do not submit press releases. It is a waste of time and resources, and we don’t do social bookmarking or directory submissions, for the same reasons and in addition because it is ineffective, time consuming and not really worth the time or the efforts. The only type of directory that has any point is …
To find out about the search engine that is dominating a country, are we talking here about “just Google” or all internet search engines? “Just Google” means about at least 90% of the traffic! But yes, we are talking about all internet search engines, because once you rank on Google, you also rank on other …
You need to consider many factors to be able to know the correct answer to that. Like for instance, the age of your website, is it new or old. The current status of your site on the search results before you start the SEO services. Meaning, where is your website on the search results? You …
In order to analyse your audience demographic and decide which keywords are best to use, you need to run an AdWords campaign to find out about audience demographic and which keywords are best to use. If you don’t know how to run your own AdWords campaign, we can guide you through all steps and teach …
Facebook, twitter or any other social media is not a place to build links and it is not a subject of SEO or even to relate it to your website optimization. Simply because it has no effect, because Google has no access to any content that requires that you are logged in to be able …
We don’t do on site optimization because we believe that our clients will always be better in describing their products and services than we will. What an optimizer does? Does he invent text content or ideas? Certainly not. An optimizer works on optimizing the content or the text you already have and that you have …
