Bjorn Solstad

Bjorn Solstad

Bjorn is Chief Executive Officer in Devenia Ltd.

5 Headshaking Tips to Choose a Good Digital Marketing Course

With the steady increase in demand for professionals in the digital marketing industry, a career in digital marketing is listed among the “hot career choices” with the best career prospects and high-paying salaries. Undoubtedly, the heavy reliance on the internet all over the globe has forced businesses and organizations to make a leap from print…

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How Do I Get Visitors To My Website?

One of the best ways get more visitors to your website is by using social media channels to promote your content. Another way to increase traffic to your website is to be listed on free online directories and review sites. For instance, if your site supports eCommerce, you could promote sales on social media platforms

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How To Create A Keyword List To Improve Your Ppc Campaign Results

Choosing keywords from the keywords list will guarantee success for your PPC campaigns; however, you need to select keywords with a higher Click-through Rate (CTR). Although Google also provides you a tool for creating a keyword list according to the analytics of your site, in order to ensure the success of your campaign, you must

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What Is Paid Visibility?

If you are a newcomer to digital marketing, I am sure you have heard colleagues throwing around terms such as paid visibility, white-hat practices, backlinks, and keyword ranking, with no hints as to how terms such as paid visibility work, or where they are used. Google Trends and Keyword Planner gives you an idea about

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Best Seo

There are a million things that can be done to rank higher in Google (including SEO strategies and techniques that are cutting-edge). If your site is not ranking as well as you want, then it is time to have a serious look at your SEO strategy. By following SEO best practices, you are setting the

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We accept Bitcoin

Many of our international customers are annoyed by the high fees they have to pay when they pay invoices from us with a bank transfer. This is because our bank is Lloyd’s Bank in London, and this means it will be handled via the SWIFT system or SEPA that banks use internationally. Naturally, this entails not

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How does seo help a small business compete?

Short answer: it helps you get higher in the search results lists of the major search engines like Google, Yahoo, Bing, Baidu and others. In other words, you become visible where people search. With correct use of title and description tags on your website you will then get clicks from people searching on the net for your

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How can we get more business?

When I go through the statistics from Statcounter showing what people has searched for when they came to our sites, I usually notice when there is a broad search term that is at the same time very precise in it’s wording. I just saw one like that today when I noticed a search on Baidu

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Selling SEO services by spamming people

I got another spam mail from a company trying to sell their SEO services by spamming people. I get these pretty frequently. So, I am going to quickly explain to this particular company and everyone like them a simple fact: You company probably suck at SEO if you have to resort to spamming to sell

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Yes, I sometimes Google my patients. Is this surprising?

The Guardian writes a very interesting article about how doctors google their patients. This shows very clearly that keeping a good reputation in the search results is crucial for any business in 2014. What people find about you in search, is a deciding factor if they will contact you or not. From the article: Googling

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How important are the social signals for your rankings?

After Penguin 2.0 was introduced in May 2013, the social networks plays a much bigger role in getting you that high ranking page in the search results. The background supporting my claim, is that when Penguin 2.0 was rolled out, we had some serious drops in the placements for several of our clients sites, and

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Author: Bjorn Solstad
Bjorn is Chief Executive Officer in Devenia Ltd.