First, a Little Background
In 2005, Google filed a patent for what was at the time called “Agent Rank.” Much like its modern counterpart, Author Rank, Google was searching for a way to measure the authority of a particular individual. The more authoritative an individual was, the more likely people would like that person’s content, and the higher it should rank as a result.
Once Google launched Google+ in 2011, it finally had the platform necessary for tying specific web content to a certain author. Now, Google can provide even more