Years ago, when search engine optimization was in its infancy as a profession, you could build a bunch of back-links, get those keywords in the right spot on the page, and you had a pretty easy time getting to the top of the search engine rankings. But, staying near the top of the search engine [...]
Read More3 Reasons to Tune out the Hype about Social Media and SEO!
If you follow search engine optimization at all, you’ve probably heard about Google’s increasing focus on social media signals and how they can affect SEO in a positive way. Is social media necessary to ranking highly on Google? Not at this point, but it will be interesting to see if that becomes the case in [...]
Read More absolute priority, extra time, extravagant promises, follower counts, hard work, help boost, high follower counts, little luck, make money, media presence, media signals, media strategy, obscure parts, positive way, Quality followers, regular basis, search engine, search engine optimization, search engine rankings, SEO reasons, SEO strategy, Social Media, social media presence, social media signals, social media strategy, spam followers, strong difference, tell google, tight budget, your site4 Reasons Why Google Isn’t Going Away Anytime Soon…
You probably already figured this, but Google isn’t going away anytime soon. Sure, they’ll probably eventually fall away sometime, but who knows when that will be? At this point, the most likely thing to stop this company from growing further is Congress…what if Google appears to be operating as a monopoly? Other than potentially becoming [...]
Read More advertising yahoo, American capitalist, American sports products, average consumer, best results, Chinese companies, Chinese outfit, competitive browser, contact address, digital life, fifth-ranked term, global corporation, incredibly well-thought-out algorithm, internet marketing, internet marketing professional, internet marketing professionals, likely thing, Manual support, Most people, National Football League, new glasses, NFL jersey, office productivity suite, perfect results, poor grammar, popular social media, ranking system, reasonable guess, relevant search results, review websites, right personnel, search engine, search engines, search results, search traffic, Social Media, sophisticated rankings, target market, tech-related holdings, Technology Internet, unequaled search results, United States, well-thought-out algorithm, worldwide search traffic, your siteReasons Why Back-Link Building is Important (And How to do It)
While the importance of back-links, as Google sees it, has diminished somewhat in recent years, there’s no doubt back-links are still the most critical aspect of any SEO strategy. Why? Google needs some method of determining which sites are more important than others. To help make this computation, it looks at the back-links from other [...]
Read More anchor texts, Article directories, back-link building, car repair, certain page, consistent number, Contact websites, contributes great value, critical aspect, different directories, different types, different web communities, doubt back-links, effective usage, fairly-even growth, free directories, full-time job, good idea, good overall reputation, good rapport, great authority, great value, guest blog articles, Link Building, Link exchanging, link point, link value, link-building value, little bit, natural link building, new traffic, number skyrockets, one-page website, period of time, poor content, poor links, poor-quality content, Reasons Why Back-Link Building, recent times, search engine, search engine rankings, SEO companies, SEO Company, SEO strategy, short period, targeted traffic, Technology Internet, True Value, web communities, your siteWhy Does your Conversion Rate Stink? Part 2
In Why Does Your Conversion Rate Stink?: Part 1, you learned some of the first steps as to why your site might get high traffic, but somehow you still have a stinky conversion rate. It’s really impossible to cover all the reasons your conversion rate stinks, but cover some of the major reasons, and you [...]
Read More additional reason, analytics tool, better means, big companies, bounce rate, bounce rate range, Conversion Rate, conversion rates, customer persona, customer persona documents, e mail address, Google PageSpeed tool, high traffic, higher conversion rates, load time, major reasons, modern society, new username, password policy, phone number, physical address, professional help, quick load time, real you, researched persona, return policies, secure passwords, simple eyeball test, Slow load times, smaller businesses, solid improvement, stinky conversion rate, technical way, trust signals, Uninspiring content, user names, various customer types, websites load, your siteWhy Does your Conversion Rate Stink? Part 1
So, you’ve reached the nightmare scenario for an online company: you’ve had your SEO services performed, you’ve spent thousandsof dollars on them, you rank highly for a number of your targeted key terms, you are getting a decent amount of traffic, BUT you still aren’t getting the number of sales you need to remain profitable! [...]
Read More attractive headlines, basic information, Bigger companies, Business Finance, challenge smaller businesses, contact form, Conversion Rate, customer information, customer persona, e - commerce, E-commerce site, engine results pages, feedback surveys, future purchases, gift certificate, good idea, home page, ideal customer, Joe's Company, main reasons, META description, nightmare scenario, online company, owner information, pain points, phone call, political views, popular products, search engine, search engine results, Search engine results page, seo services, service-based site, simple fact, small reward, strongest benefits, target market, targeted key terms, Technology Internet, your siteOn-Page SEO Tricks You Can do on Your Own
Many of our clients are ones who typically have enough money to pay for back linking services, and that’s about it. And, this is understandable for the typical small business, which may be struggling just to stay afloat. While back linking is the primary factor in driving your ranking up the search engines, it’s far [...]
Read More back linking services, description tags, e-commerce sites, Internet search, internet searchers, Keyword research, long-term sales, META description, Most people, people search, search engine, search engines, small business, Technology Internet, title tag, your sitePerforming Keyword Research 101: The Basics
As we’ve talked with many clients, one common issue often encountered is keyword research. Currently, Devenia does not offer this service. Although no clients have expressed their frustration regarding this, it’s pretty reasonable to imagine some are somewhat irritated by this fact. Right now, our resources are strapped, and we just cannot feasibly offer this [...]
Read More accurate idea, additional ideas, best way, common issue, complete set, free version, Google Adwords, great solution, healthy risk, high degree, high level, high-converting keyword, higher rate, idea generation tool, important terms, internet marketing, Internet Marketing Company, keyword ideas, Keyword research, keyword research process, Keyword Tool, large discrepancies, likely receive, little insight, local monthly searches, logical conclusion, long-tail keywords, lower rates, net profit, overall strategy, page results, primary purpose, rough gauge, SEO efforts, service offerings, Short-tail keywords, special note, starting point, Technology Internet, thorough listing, total conversions, various termsWhat? How can You Justify $9,000 Per Month for SEO Services?
This title sounds incredulous when you first read it, and when I was recently talking with a potential prospect interested in Devenia’s SEO services, she felt the same way. I tried to explain to her that wasn’t a flat charge – that it was the potential maximum charge, but she just didn’t want to hear it. [...]
Read More Business Finance, Link Building, seo services, your siteSEO Content Writing Reflections: A Personal Story
Hi everyone! A small handful of you might know my name, but most of you probably don’t have a clue who I am. But, allow me to introduce myself. I’m Dan Stelter, and right now I handle some of the client inquiries for Devenia and currently run my own SEO content writing business on the [...]
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