You might be hearing the new, latest buzzword to float around the search engine optimization industry – “content marketing.” Content is king, as they say, but in order to really make it work, you have to think about it strategically. There are several reasons the interest level in content marketing has skyrocketed recently: Google’s Panda [...]
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The Pirate Party of Norway has established a network node for The Pirate Bay (TPB). This entails that network traffic to TPB from our region of the world will pass through Norway, comparable to an electronic post office. From Norway, trafiic is passed on to TPBs servers throughout the world. [http://blog.brokep.com/2013/02/21/vem-hostar-the-pirate-bay/] This is a symbolic [...]
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When you start seeing results to your website – speaking about traffic – that’s a very exciting thing! Whenever you affect the real world in a new way you didn’t before, that’s a very motivating experience. But, one of the big challenges with internet traffic lies in attracting traffic to your website that actually [...]
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Like it or not, social media is quickly becoming a requirement for effective online marketing. There is evidence Google rewards websites that get a fair amount of social shares with better search rankings. Apart from the search rankings, however, social media works very well as a listening tool. For example, you can learn: The exact [...]
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On April 9, 2010, in its own Webmaster Blog, Google announced the following: “You may have heard that here at Google we’re obsessed with speed, in our products and on the web. As part of that effort, today we’re including a new signal in our search ranking algorithms: site speed.” As SEOs, we don’t know to what [...]
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If it wasn’t all about content in the past, Google is certainly all about content now. Websites with rich, informative types of content and readerships that keep coming back for more rank higher than “plain-jane” websites that blend in by offering something similar to everyone else. Developing stellar content is challenging, but much of your [...]
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Google rewards local searches more than ever. Why? Because people want relevant results, and if Google provides local results instead of national ones when people actually have that preference, it gives them one more reason to use their search engine instead of others. According to a report by reputed research firm ComScore, around 3 billion [...]
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I’m so excited to share this secret with you. As a company, we’ve been studying SEO carefully for years. Dozens of clients, thousands of keywords, and much higher rankings for every one of them have allowed us to finally share the top secret to our company’s success. It’s so startlingly simple that you won’t believe [...]
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Google test 15,000 changes to its algorithm per year and implements somewhere around 200 of them. Since its founding in 1998, you can imagine how much different the search engine is now, 15 years later. However, links to your site are still the largest of many factors Google considers when determining how highly you should [...]
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First, a Little Background In 2005, Google filed a patent for what was at the time called “Agent Rank.” Much like its modern counterpart, Author Rank, Google was searching for a way to measure the authority of a particular individual. The more authoritative an individual was, the more likely people would like that person’s content, [...]
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